For a moment, put aside all the debate about concussions and the long-term viability of football.
In 2013, the National Football League is the most popular professional league in America—and the most profitable. Perhaps, most amazing is that the NFL has made a six-month season into a 12-month business.
(Read More: Manti Te'o Misses Out on Millions at NFL Draft)
The NFL draft is a key part of the strategy as it serves to bridge the gap between one season and the next. It generates a huge amount of media and fan attention, while also becoming a revenue generator.
"It's bigger and bigger every year," said Commissioner Roger Goodell.